Saas Metrics
9 articles in this category.

SaaS Rule of 40: How to Calculate and Benchmark It
The Rule of 40 balances SaaS growth rate and profit margin into one benchmark. Learn how to calculate your score, see 2026 benchmarks, and model it.

Customer Lifetime Value: How to Calculate LTV
Learn how to calculate customer lifetime value (LTV) with formulas, benchmarks by segment, and strategies to increase it for SaaS and e-commerce.

SaaS Valuation Multiples: 2026 Benchmarks
What revenue multiple should your SaaS startup target? See 2026 valuation benchmarks by stage, learn what drives premium multiples, and model your exit.

CAC Payback Period: How to Calculate and Benchmark It
Learn how to calculate your CAC payback period, see 2026 benchmarks by company stage, and find strategies to shorten it.

Net Revenue Retention (NRR): How to Calculate and Improve It
Learn how to calculate net revenue retention, see 2026 NRR benchmarks by company stage, and find strategies to push your NRR above 110%.

SaaS Growth Rate Benchmarks: What to Target in 2026
What SaaS growth rate should you target? See 2026 benchmarks by stage, from seed to public, plus formulas and efficiency metrics.

How to Segment Churn Rate and Find Hidden Patterns
Learn how to segment your churn rate by plan, cohort, and customer type to uncover retention patterns that aggregate numbers hide.

Churn Rate Calculation: Formulas, Benchmarks, and How to Reduce It
Learn how to calculate SaaS churn rate with the right formula, compare your numbers to industry benchmarks, and apply proven strategies to reduce customer loss.

Monthly Recurring Revenue (MRR): How to Calculate and Track It
Learn what monthly recurring revenue is, how to calculate MRR correctly, avoid common mistakes, and use it to forecast growth. Includes a free MRR calculator.