Blog
Insights on financial modeling, SaaS metrics, and e-commerce analytics.

SaaS Gross Margin: How to Calculate and Benchmark It
Learn how to calculate SaaS gross margin, what counts as COGS, and 2026 benchmarks by company stage. Includes a free calculator.

DTC Financial Model: Revenue, Margins, and CAC
How to build a direct-to-consumer financial model with COGS, blended CAC, and LTV formulas. Includes 2026 DTC benchmarks and a contribution margin calculator.

AI Startup Unit Economics: Costs, Margins, Benchmarks
How to calculate AI startup unit economics, from cost per inference to GPU COGS and gross margin. Includes 2026 benchmarks and a free calculator.

Financial Forecasting for Startups: A Practical Guide
Learn how to build and maintain startup financial forecasts. Covers five proven methods, re-forecasting cadence, accuracy benchmarks, and a free calculator.

B2B SaaS Financial Model: Templates and Benchmarks
Build a B2B SaaS financial model with enterprise sales cycles, annual contracts, and expansion revenue. Includes 2026 benchmarks and a free ARR calculator.

Financial Model vs Budget: When You Need Each
A financial model projects scenarios over 3-5 years. A budget allocates spending for 12 months. Here is when to use each and how to connect them.

SaaS Unit Economics: Formulas and Benchmarks (2026)
Calculate SaaS unit economics with formulas for CAC, LTV, contribution margin, and payback. Includes 2026 benchmarks by stage and a free calculator.

Micro SaaS Ideas: 10 Profitable Niches for 2026
Explore 10 micro SaaS ideas with real unit economics. Learn what makes a micro SaaS profitable and how to model revenue before you build.

Creating Financial Models in Excel for Startups
Step-by-step guide to building a startup financial model in Excel. Covers revenue, expenses, cash flow, and scenario analysis with formulas and examples.

Revenue Forecast Template for Startups (2026)
Build a revenue forecast from scratch. Grab our template with MRR growth formulas, churn adjustments, and expansion revenue built in.

Startup Financial Model Template (2026 Guide)
Build a startup financial model from scratch with this step-by-step template. Covers revenue, costs, runway, and the metrics investors expect.

Financial Projections Template: What to Include
Build a financial projections template with revenue forecasts, cost structure, cash flow, and scenario analysis. Includes formulas, benchmarks, and a free calculator.